How to get more website traffic with the help of artificial intelligence

Looking to increase your website traffic? Thanks to artificial intelligence (AI), this has never been easier.

In this article, we’ll discuss tools, processes, and frameworks to help you get more website traffic through SEO and social media marketing.

If you want to go deeper into this, check out the book; How to get 1,000,000 websites with the help of AI.

In this article:

Growth mindset

Growing web traffic requires a certain type of thinking. There are no quick and easy ways. AI has arrived and it makes things easier. It especially takes care of a lot of boring and repetitive tasks, but growing website traffic still takes time and you have to put in the work and “trust the process”.

In this article, we will discuss how to increase website traffic using artificial intelligence using social media marketing and SEO. Chances are you’ll be stronger at one or the other. Make sure you play to your strengths, but also experiment with others.

Common challenges in increasing website traffic

The most common challenges that people face when trying to increase their website traffic are the following:

• deep understanding of their target group and their value;
• There is no deep focus on the content they create;
• basic SEO knowledge;
• basic knowledge of social media;

If you follow the steps presented in this article, you will be able to increase your website traffic in no time.

The better you overcome the above challenges, the faster you will grow.

All of your marketing activities revolve around your audience. Make sure you understand them well and help them with valuable content.

Growing web traffic with social media and AI

There are two ways in which AI can help you increase website traffic with social media marketing.

1. Creating social media posts to promote existing content (blog post, webinar, video, e-book, etc.);
2. Create social media posts without existing content.

Let’s first look at how AI can help you create great social media captions to promote an existing blog article.

StoryLab.ai has a cool tool that helps you create up to 25 social media captions from a single blog post. Watch the video below to see how easy it is. All you have to do is copy/paste snippets from your blog post and after the AI ​​tool does the heavy lifting, you add your human touch to the ideas and schedule them.

Now let’s take a look at how artificial intelligence can help you create effective social posts without considering the existing content part.

Just enter your thoughts into StoryLab.ai’s AI-powered social media caption generator and get inspired by the different angles AI uses to talk about the topic.

Here’s what it looks like when I enter “AI State”

Outputs the AI ​​tool generated at first run:

• What is the future of AI? 🤔 From data privacy to machine learning algorithms, our panel of experts digs deeper into the topic and discusses the state of AI today. Get ready for a mind-blowing virtual event on June 15! #AI #TechTalk
• Let’s talk about the state of artificial intelligence. 🤖 We’re entering a new era where understanding, decision making and innovation are at the forefront – all powered by #AI.
• The power of artificial intelligence is just beginning 🤖. Join the conversation and stay informed about the state of artificial intelligence and its impact on our society ➡️

I decided to give the tool another go and here is the second set of ideas:

• AI is growing. From powering web searches to automating customer service, artificial intelligence will play an increasingly large role in our lives. 🤖 What does the future of artificial intelligence look like? Let’s find out together!
• AI is transforming our world. With research at an all-time high, now is the time to consider the state of #AI and how it will continue to shape the future. What do you think? 🤔
• What is the future of AI? With new advancements in artificial intelligence, machine learning and robotics emerging every day – the possibilities are seemingly limitless! 🤖 #AI #FutureSoBright

SEO and AI for increasing website traffic

There are also some common mistakes I see people make when creating content that aims to rank well in Google and get traffic.

The most common mistakes I see, specifically for SEO, are:

• do not have a strong understanding of their target audience;
• Not creating content that actually answers a question people might search for on Google;
• Get instant access to highly competitive keywords;
• Not building enough authority for the topic they are trying to rank for.

You don’t just want traffic. You want the right people to visit your website, so you need to deeply understand who your target audience is, what questions they have, and answer those questions with great content.

To find out if people are actually searching for the topic you want to create content for and to understand how competitive the keyword is, you can use keyword research tools like Semrush to get this data.

StoryLab.ai has partnered with Semrush to give you a 14-day free trial instead of the 7-day free trial. You can create an account for free and cancel at any time within 14 days without paying a fee. When you create your account, Semrush asks for a credit card to make sure people don’t create new accounts every 14 days.

Check out the tool, get the data you need and create the right type of content.

Bonus Resource: How to Do Keyword Research for SEO [Free worksheet included]

After understanding your audience and content, you also need to build your authority in Google.

One of the best ways to do this is to make sure you create highly related content on a topic.

Example:

If you run a gardening blog, you might be tempted to write about apple trees, strawberries, watermelons, tomatoes, etc. topic, use internal links and only then move on to the next topic.

For a gardening example, you might want to write about apple trees first. You can write:

• Pruning apple trees in winter;
• Pruning apple trees in summer;
• Common apple tree pruning mistakes;
• growing healthy apple trees;
• The tastiest apples to grow;
• Best Apples to Grow in the US;
• etc.

This signals to Google that you are an authority on apples and apple trees and increases your chances of ranking well.

The downside is… it’s boring! Do you want to write about delicious strawberries and pumpkins?

That’s where AI comes in! AI can help you with boring repetitive tasks.

AI can help you generate content ideas, blog outlines, blog titles, blog intros and more.

Erwin Lima, co-founder of StoryLab.ai, wrote an article on how to write an article in 30 minutes with the help of artificial intelligence. Be sure to check it out.

The way you should use AI to increase website traffic with SEO is:

• understand your audience;
• Do your keyword research;
• Group your content and cover the topic as best you can before moving on to the next topic;
• Use AI to help with boring repetitive tasks and overcome writer’s block.

Increasing website traffic with AI strategy

AI and other tools are great for achieving marketing goals like increasing website traffic. The instruments are never in the center. They are ready to help you execute and allow you to focus on what’s most important (strategy) while getting boring, repetitive tasks done faster.

Make sure your strategy is right and experiment with how AI can help. Here are some additional resources to help you on your way to success:

Go deeper into what we have discussed in this article. Check out the book.